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Expert Status Show


Nov 8, 2023

In this episode, I'm thrilled to unveil an exciting new direction for the podcast.

Introducing: The Launch Files, where I share and analyse online course launch stories – the good, the bad, the flops, and the successes! I hope that this BTS look will help you truly understand the pieces that go into making a launch a success so you can apply the very best launch tips to your own online course launches. 

In this episode, I'm going right back to the beginning of my own online course journey by sharing about my very first launch (a $6K+ launch with a tiny email list of less than 300!)

 

Here's a quick snapshot of what I'm covering:

  • How I started in the online world in 2016, growing my Instagram following to 35,000+ and launching a blog
  • The pivotal question that led me to create my first online course about Instagram
  • My first-ever course launch success with just 237 email subscribers and key takeaways
  • How to build anticipation for your launch by involving your audience in the launch process
  • The power of sharing transformation stories (and the types of stories you should share)
  • One of the biggest mistakes course creators make when creating a live masterclass (and how to avoid it!)
  • Why I swear by the power of low-lift launches for impressive results 

 

Links mentioned in this episode:

 

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